
Forget what you knew. PatientNow is a growth engine obsessed with your success.
We're the category defining leader, trusted by thousands of practices to serve more than 39 million patients.
Designed for beauty, built for growth.

Replace up to 10 separate vendors with one connected system spanning EMR, CRM, scheduling, marketing automation, and medical photography.
Recura AI answers every call, text, and web inquiry in seconds — day or night — so no opportunity goes to voicemail.

New inquiries are captured, qualified, and routed to book directly into your schedule without staff involvement.

Automatically identify and re-engage dormant patients, past consultations, and cold leads with personalized outreach.

Consistent automated communication across voice, SMS and web chat keeps every lead moving toward booking.

Eliminate manual tasks with templated processes that run in the background — from intake to post-visit care.
We went from closing 45% of our consultations to over 90% since using RxPhoto. That jump is directly tied to showing real results and helping…
Mendel Bell
,
Touch MedSpa

That's how fast Recura responds to a new lead. Turning what used to take 48 hours into an instant conversation.
It integrated seamlessly. It is amazing for before and after photos. It enables you to chart very proficiently. You're able to tailor and customize…
Torye B
,
Helio Health & Wellness


Specialty-specific charting, consent forms, treatment plans, and documentation designed for aesthetic medicine from the ground up.

Capture standardized, HIPAA-compliant before-and-after photos with on-screen framing guides, ghosting alignment, and procedure-based sequences.

Generate side-by-side and slider views instantly to support confident patient decisions and close more consultations.

Document injection points, treatment areas, and clinical notes directly on images for stronger records and follow-up clarity.

Digital forms, e-signatures, and consent workflows that reduce front desk burden and speed up patient onboarding.

Standardize clinical workflows across providers and locations without relying on individual memory or manual processes.
I like the photo ghosting feature where we have the ability to shadow the before photo to capture a perfect after photo.
Donna Potter
,
Southeastern Vein Specialists

Before-and-after photos stores securely in our HIPAA-compliant cloud
Being able to easily show before and after photos has helped me dramatically improve my consultation conversion rate.
Dr. Travis Shaw
,
Synergy Face + Body


Recura handles inbound calls, texts, and form submissions end-to-end — qualifying patients and booking them directly into your calendar.

Automatically reach out to thousands of past patients and cold leads with personalized messaging that drives real bookings.

Reduce no-shows and cancellations with automated reminders, rescheduling flows, and real-time calendar management.

Run targeted campaigns, follow-up sequences, and loyalty outreach without lifting a finger — all tied to your patient data.

Turn missed calls and slow follow-up into booked appointments. One practice generated $10,000 in additional revenue in a single month by eliminating missed calls.
Automatically fill open slots from your waitlist so your calendar stays full and revenue stays consistent.
With RxPhoto, managing patient photos is no longer a time consuming chore. There is no need to upload and label photos, the software does it for my…
Dr. Omar Fouda Neel
,
Montreal, QB

Forms created in RxPhoto
As soon as we had our first webinar, I was sold. Because we are updating our iPhone software in our personal lives every few months, we can easily…
Lindsay Van Meter
,
Plastic Surgery Practice

See your most important KPIs at a glance. Revenue, appointment volume, conversion rates, and patient retention: all in one place.

Understand patient behavior, lifetime value, and treatment patterns to identify your most valuable opportunities.

Track every lead from first inquiry to booked appointment and identify exactly where opportunities are slipping through the cracks.

Measure the ROI of every marketing campaign, follow-up sequence, and reactivation effort with clear, actionable data.

Monitor performance across providers and locations to identify coaching opportunities and celebrate what's working.

Ask questions about your practice in plain language and get data-driven answers that help you make smarter decisions, faster.
Plastic surgeons
Dermatologists
Medical aesthetic clinics & medspas
Body contouring & weight loss clinics
Dental practices offering injectables
Clinical teams and coordinators
Plastic surgeons
Dermatologists
Medical aesthetic clinics & medspas
Body contouring & weight loss clinics
Dental practices offering injectables
Dental practices offering injectables
Body contouring & weight loss clinics
Medical aesthetic clinics & medspas
Dermatologists
Plastic surgeons
Clinical teams and coordinators
Dental practices offering injectables
Body contouring & weight loss clinics
Medical aesthetic clinics & medspas
Dermatologists
Plastic surgeons
Clinical teams and coordinators